CVRdatabase
Menu

Decorativa ApS

Private limited companyCVR 34900663RoskildeActive

Decorativa ApS is a private limited company, based in Roskilde, active in floor and wall covering, founded in 2013. The company went from a profit in 2024 to a loss of DKK 1.8m in 2025. Equity fell to DKK 2.3m in 2025.

Follow
PDF reportCompare

Key figures · financial year 2025

Gross profitDKK 982k−62.5% vs. 2024
Net profit−DKK 1.8m−286.5% vs. 2024
EquityDKK 2.3m−44% vs. 2024
Employees6latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • Gross profit fell 63% (2024 → 2025), to DKK 982k.
  • Net profit went from a profit of DKK 952k to a loss of DKK 1.8m (2024 → 2025).
  • Equity fell 44% (2024 → 2025), to DKK 2.3m.

Employees

  • 2 more employees than a year earlier: 6 (07/2026) against 4 (07/2025).

Management and owners, last 24 months

  • New in management: Jacob Ilskov (chair of the board, 22/11/2024).
  • Stepped down: Jacob Ilskov (chair of the board, 01/09/2026).

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2020–2025 · amounts in DKK thousand

Equity and net profit

−DKK 4m−DKK 2mDKK 0DKK 2mDKK 4mDKK 6mDKK 8mDKK 10m202020212022202320242025
EquityNet profit
Financial figures for Decorativa ApS
202020212022202320242025Change
Revenuenot statednot statednot statednot statednot statednot stated–
Gross profit4,05916,1661,339−3622,622982−62.5%
Operating profit (EBIT)99911,621−1,539−2,838915−1,905−308.3%
Profit before tax1,02211,570−1,603−2,835909−1,818−300%
Net profit7518,950−1,428−2,835952−1,774−286.5%
Total assets6,71314,0069,0633,8255,1903,966−23.6%
Equity2,1419,0917,6633,0784,0292,255−44%
Liabilities4,5723,8421,4007471,1601,711+47.5%
Cash and cash equivalents691,6502,8531,7042,55948−98.1%
Average number of employees473424+100%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

−DKK 2mDKK 0DKK 2mDKK 4mDKK 6mDKK 8mDKK 10mDKK 12mDKK 14mDKK 16m202020212022202320242025
Gross profitMedian, the industry (385 companies)

Signals from the financial statements

calculated from the 2025 figures

  • Equity fell sharply

    Equity fell 44% from 2024 to 2025 (DKK 4m to DKK 2.3m).

    How is this calculated?

    Equity has fallen by at least 30% from the previous annual report, and it was positive the year before.

The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.

Annual reports

6 financial years
Annual reports for Decorativa ApS
Financial yearPeriodPublishedFigures forDocuments
202501/01/2025 – 31/12/202521/07/2026The companyPDF not statedXBRL
202401/01/2024 – 31/12/202402/04/2025The companyPDFXBRL
202301/01/2023 – 31/12/202308/07/2024The companyPDFXBRL
202201/01/2022 – 31/12/202205/07/2023The companyPDFXBRL
202101/01/2021 – 31/12/202111/07/2022The companyPDFXBRL
202001/01/2020 – 31/12/202018/03/2021The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
0246808/2309/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/26
Employees

Position in the industry

385 companies in the database

Comparison with the other companies in floor and wall covering based on the latest financial year.

Gross profitDKK 982kNo. 282 of 385
Better than 27% of the companies in the industry
EquityDKK 2.3mNo. 94 of 385
Better than 76% of the companies in the industry
Number of employees6No. 132 of 385
Better than 66% of the companies in the industry

Industry median: gross profit DKK 1.8m, net profit DKK 184k, equity DKK 645k, 3 employees.

DKK 100kDKK 489kDKK 2.4mDKK 11.7mDKK 33.8mHere
Distribution of gross profit for 379 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with fewer than 20 employees69,967 companies in the comparison
No. 45,088of 69,742
Better than 35%
No. 22,805of 69,964
Better than 67%
Same industry and fewer than 20 employees355 companies in the comparison
No. 252of 355
Better than 29%
No. 69of 355
Better than 81%
Companies that are between 5 and 14 years old33,688 companies in the comparison
No. 23,457of 33,588
Better than 30%
No. 10,091of 33,687
Better than 70%
All companies of type ApS66,508 companies in the comparison
No. 43,423of 66,379
Better than 35%
No. 19,078of 66,505
Better than 71%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Floor and wall covering
Gross profit
  1. Decorativa ApSDKK 982k
  2. Uniplan Danmark A/SDKK 57.3m
  3. Belægningsteknik ApSDKK 48.9m
Net profit
  1. Decorativa ApS−DKK 1.8m
  2. Uniplan Danmark A/SDKK 4.9m
  3. Belægningsteknik ApSDKK 21.2m
Equity
  1. Decorativa ApSDKK 2.3m
  2. Uniplan Danmark A/SDKK 20.3m
  3. Belægningsteknik ApSDKK 18.8m
Employees
  1. Decorativa ApS6
  2. Uniplan Danmark A/S72
  3. Belægningsteknik ApS32

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • Decorativa Holding ApS90%
Decorativa ApS

Management

1 active registrations

Executive management

Executive management at Decorativa ApS
NameRoleAppointed
Bent Peter JerslundDirector31/01/2017
Founders
Pia Jerslund
Former management (4)
Former management at Decorativa ApS
NameRoleAppointedResigned
Pia JerslundDirector08/01/201331/01/2017
Pia JerslundBoard member01/10/202001/04/2023
Martin Sattrup ChristensenChair of the board01/10/202001/04/2023
Jacob IlskovChair of the board22/11/202401/09/2026

Signing rule: Selskabet tegnes af en direktør.

Address and production units

1 active production units

Sandvejen 11
4000 Roskilde

Roskilde Municipality · Postcode 4000

Production units
Production unitAddressEmployeesP number
DECORATIVA ApSSandvejen 11, a, Vindinge, 4000 Roskilde51018179144

Purpose

Selskabets formål er at lave kunststofsgulve i parkeringshuse, forestå renovering af parkeringshus og rådgive kunder til den rette løsning samt lignende renoveringsopgaver.

The purpose is quoted from the register in Danish.

Changes year by year

21 registered events
20262 changesmanagement 1 · accounts 1
  • Jacob Ilskov stepped down as chair of the board
  • Annual report for 2025 published
20251 changeaccounts 1
  • Annual report for 2024 published
20242 changesmanagement 1 · accounts 1
  • Jacob Ilskov appointed chair of the board
  • Annual report for 2023 published
20233 changesaccounts 1 · management 2
  • Annual report for 2022 published
  • Pia Jerslund stepped down as board member
  • Martin Sattrup Christensen stepped down as chair of the board
20221 changeaccounts 1
  • Annual report for 2021 published
20211 changeaccounts 1
  • Annual report for 2020 published
20202 changesmanagement 2
  • Pia Jerslund appointed board member
  • Martin Sattrup Christensen appointed chair of the board
20172 changesmanagement 2
  • Bent Peter Jerslund appointed director
  • Pia Jerslund stepped down as director
20154 changesownership 4
  • Bent Peter Jerslund registered as owner (50%)
  • Bent Peter Jerslund is no longer registered as owner
  • Pia Jerslund registered as owner (50%)
  • Pia Jerslund is no longer registered as owner
20141 changeownership 1
  • DECORATIVA HOLDING ApS registered as owner (90%)
20132 changesfounded 1 · management 1
  • Registered as DECORATIVA ApS
  • Pia Jerslund appointed director

Related companies

Same industry in Roskilde

See all →

Same people in management

Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.

View in CVRReport a correction