Brandretailerselskabet af 19. september 2018 ApS
Private limited companyCVR 39874326VejleActive
Brandretailerselskabet af 19. september 2018 ApS is a private limited company, based in Vejle, active in retail sale of clothing, founded in 2018. Equity was negative at the end of 2025 (−DKK 1m). The company made a loss in both 2024 and 2025, most recently DKK 952k.
Key figures · financial year 2025
What has changed
calculated from recorded figures and datesFinancials: 2025 against 2024
- Gross profit fell 8,268% (2024 → 2025), to −DKK 1.2m.
- The loss grew: from DKK 682k to DKK 952k (2024 → 2025).
Employees
- 4 fewer employees than a year earlier: 2 (06/2025) against 6 (06/2024).
Registrations, last 24 months
- 30/06/2025: Moved to Klostergade 2A, 1. th, 7100 Vejle
- 25/06/2025: Industry changed to Retail sale of clothing (477110)
- 12/05/2025: Name changed from Basic Denmark ApS to Brandretailerselskabet af 19. september 2018 ApS
- 01/01/2025: Industry changed to Retail sale of baby and children's clothing (477120)
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2020–2025 · amounts in DKK thousandEquity and net profit
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Change | |
|---|---|---|---|---|---|---|---|
| Revenue | not stated | not stated | not stated | not stated | not stated | not stated | – |
| Gross profit | 627 | 819 | 693 | 341 | 14 | −1,174 | −8,267.6% |
| Operating profit (EBIT) | 308 | 356 | 113 | −186 | −526 | −1,260 | −139.4% |
| Profit before tax | 294 | 327 | 40 | −290 | −670 | −952 | −42.1% |
| Net profit | 228 | 254 | 31 | −226 | −682 | −952 | −39.6% |
| Total assets | 1,125 | 2,380 | 3,091 | 2,495 | 1,725 | 78 | −95.5% |
| Equity | 408 | 673 | 801 | 625 | −57 | −1,009 | −1,677.2% |
| Liabilities | 716 | 1,707 | 2,237 | 1,870 | 1,781 | 1,087 | −39% |
| Cash and cash equivalents | 58 | 8 | 26 | 43 | 13 | 0 | −99.8% |
| Average number of employees | 1 | 1 | 2 | 1 | 1 | 1 | 0% |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.
Download the figures as CSV · free with an account, amounts in whole DKK
Signals from the financial statements
calculated from the 2025 figuresNegative equity
Equity was −DKK 1m at the end of 2025.
How is this calculated?
Equity in the latest annual report is below zero.
Loss for 3 years in a row
Net result has been negative in 2023–2025.
How is this calculated?
Net result is negative in the two or more latest annual reports in a row.
The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.
Annual reports
6 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2025 | 01/01/2025 – 31/12/2025 | 25/06/2026 | The company | PDF not statedXBRL |
| 2024 | 01/01/2024 – 31/12/2024 | 12/06/2025 | The company | PDFXBRL |
| 2023 | 01/01/2023 – 31/12/2023 | 19/06/2024 | The company | PDFXBRL |
| 2022 | 01/01/2022 – 31/12/2022 | 24/01/2023 | The company | PDFXBRL |
| 2021 | 01/01/2021 – 31/12/2021 | 18/01/2022 | The company | PDFXBRL |
| 2020 | 01/01/2020 – 31/12/2020 | 20/05/2021 | The company | PDFXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
937 companies in the databaseComparison with the other companies in retail sale of clothing based on the latest financial year.
Industry median: gross profit DKK 1.3m, net profit DKK 76,336, equity DKK 784k, 3 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with fewer than 20 employees69,967 companies in the comparison | No. 68,869of 69,742 Better than 1% | No. 67,181of 69,964 Better than 4% |
| Same industry and fewer than 20 employees850 companies in the comparison | No. 845of 849 Better than 0% | No. 790of 850 Better than 7% |
| Companies that are between 5 and 14 years old33,688 companies in the comparison | No. 33,179of 33,588 Better than 1% | No. 31,898of 33,687 Better than 5% |
| All companies of type ApS66,508 companies in the comparison | No. 65,698of 66,379 Better than 1% | No. 63,695of 66,505 Better than 4% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Retail sale of clothing- Brandretailerselskabet af 19. september 2018 ApS−DKK 1.2m
- H & M Hennes & Mauritz A/SDKK 718.7m
- Pwt Group A/SDKK 407.4m
- Brandretailerselskabet af 19. september 2018 ApS−DKK 952k
- H & M Hennes & Mauritz A/SDKK 106.2m
- Pwt Group A/SDKK 112.3m
- Brandretailerselskabet af 19. september 2018 ApS−DKK 1m
- H & M Hennes & Mauritz A/SDKK 299.3m
- Pwt Group A/SDKK 283.1m
- Brandretailerselskabet af 19. september 2018 ApS2
- H & M Hennes & Mauritz A/S2,767
- Pwt Group A/S522
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership Register- M.K. Fortis Statsautoriseret Revisionsanpartsselskab33.33%
- JD Saturn ApS50%
Management
1 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Jonas Skipper Dahl | CEO | 19/09/2018 |
- Founders
- Jonas Skipper Dahl
Signing rule: Virksomheden tegnes af direktøren alene
Address and production units
1 active production unitsKlostergade 2A
7100 Vejle
| Production unit | Address | Employees | P number |
|---|---|---|---|
| Brandretailerselskabet af 19. september 2018 ApS | Klostergade 2A, 1. th, 7100 Vejle | 2 | 1023968653 |
Purpose
Selskabets formål er at drive online retailforretning med beklædningsgenstande herunder reetablering af retailbrands samt implementering af nye retailbrands og dermed beslægtet virksomhed.
The purpose is quoted from the register in Danish.
Changes year by year
30 registered events20261 changeaccounts 1
- AccountsAnnual report for 2025 published
20255 changesaddress 1 · industry 2 · accounts 1 · name 1
- AddressMoved to Klostergade 2A, 1. th, 7100 Vejle
- IndustryIndustry changed to Retail sale of clothing (477110)
- AccountsAnnual report for 2024 published
- NameName changed from Basic Denmark ApS to Brandretailerselskabet af 19. september 2018 ApS
- IndustryIndustry changed to Retail sale of baby and children's clothing (477120)
20241 changeaccounts 1
- AccountsAnnual report for 2023 published
20236 changescapital 1 · ownership 4 · accounts 1
- CapitalShare capital changed from 100,000 DKK to 125,000 DKK
- OwnershipM.K. Fortis Statsautoriseret Revisionsanpartsselskab registered as owner (33.33%)
- OwnershipJD Saturn ApS registered as owner (50%)
- OwnershipM.K. Fortis Statsautoriseret Revisionsanpartsselskab is no longer registered as owner
- OwnershipJD Saturn ApS is no longer registered as owner
- AccountsAnnual report for 2022 published
20228 changescapital 1 · ownership 6 · accounts 1
- CapitalShare capital changed from 67,500 DKK to 100,000 DKK
- OwnershipM.K. Fortis Statsautoriseret Revisionsanpartsselskab registered as owner (33.33%)
- OwnershipJD Saturn ApS registered as owner (50%)
- OwnershipJD Saturn ApS is no longer registered as owner
- OwnershipM.K. Fortis Statsautoriseret Revisionsanpartsselskab is no longer registered as owner
- OwnershipJD Saturn ApS registered as owner (66.67%)
- OwnershipJonas Skipper Dahl is no longer registered as owner
- AccountsAnnual report for 2021 published
20214 changescapital 1 · ownership 1 · name 1 · accounts 1
- CapitalShare capital changed from 50,000 DKK to 67,500 DKK
- OwnershipM.K. Fortis Statsautoriseret Revisionsanpartsselskab registered as owner (25%)
- NameName changed from NEW STORE ApS to Basic Denmark ApS
- AccountsAnnual report for 2020 published
20192 changesname 1 · capital 1
- NameName changed from NEW STORE IVS to NEW STORE ApS
- CapitalShare capital changed from 2,500 DKK to 50,000 DKK
20183 changesfounded 1 · management 1 · ownership 1
- FoundedRegistered as NEW STORE IVS
- ManagementJonas Skipper Dahl appointed ceo
- OwnershipJonas Skipper Dahl registered as owner (66.67%)
Related companies
Same industry in Vejle
- Msch Copenhagen A/S98 employees
- Henrik Gundtoft ApS75 employees
- DKV Retail A/S57 employees
- A'poke ApS24 employees
- Poul Iversen Menswear A/S17 employees
- StyleStore.com A/S14 employees
Largest in the industry
- H & M Hennes & Mauritz A/SDKK 718.7m
- Pwt Group A/SDKK 407.4m
- BESTSELLER Stores Denmark A/SDKK 279.7m
- INDITEX Danmark A/SDKK 239.9m
- Only Stores Denmark A/SDKK 135.2m
- Axel Kaufmann ApSDKK 123.7m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.