Born Denmark ApS
Private limited companyCVR 38339087Aarhus CActive
Born Denmark ApS is a private limited company, based in Aarhus C, active in other human health activities n.e.c., founded in 2017. Measured by gross profit, it ranks no. 3 of 95 companies in the industry in the database. The company made a loss in both 2024 and 2025, most recently DKK 8m. Operations are spread over 5 production units in 4 towns.
Key figures · financial year 2025
What has changed
calculated from recorded figures and datesFinancials: 2025 against 2024
- Gross profit rose 72% (2024 → 2025), to DKK 22.1m.
- The loss got smaller: from DKK 21.5m to DKK 8m (2024 → 2025).
- Equity rose 18% (2024 → 2025), to DKK 79.8m.
Management and owners, last 24 months
- New in management: Marcus Menzer (director, 23/03/2026).
- Stepped down: Piotr Tomasz Lach (director, 23/03/2026).
- New owners registered: ABC Medicover Holdings B.V. (29/10/2024).
- No longer registered as owner: Born Denmark Holding ApS (29/10/2024).
Registrations, last 24 months
- 18/12/2025: Share capital changed from 60,000 DKK to 2,060,000 DKK
- 01/01/2025: Industry changed to Other human health activities n.e.c. (869900)
- 29/10/2024: Merger registered in CVR
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2020–2025 · amounts in DKK thousandEquity and net profit
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Change | |
|---|---|---|---|---|---|---|---|
| Revenue | not stated | not stated | not stated | not stated | not stated | not stated | – |
| Gross profit | 17,517 | 12,986 | 4,571 | 3,258 | 12,902 | 22,142 | +71.6% |
| Operating profit (EBIT) | 7,805 | 4,528 | −5,198 | −8,109 | −14,752 | −6,523 | +55.8% |
| Profit before tax | 7,749 | 4,483 | −5,317 | −8,353 | −16,169 | −8,030 | +50.3% |
| Net profit | 5,999 | 3,432 | −4,148 | −6,525 | −21,522 | −8,030 | +62.7% |
| Total assets | 10,591 | 11,584 | 8,217 | 12,562 | 105,362 | 107,181 | +1.7% |
| Equity | 6,015 | 5,447 | 1,299 | −5,226 | 67,789 | 79,760 | +17.7% |
| Liabilities | 3,890 | 5,761 | 6,388 | 16,691 | 36,127 | 25,828 | −28.5% |
| Cash and cash equivalents | 4,423 | 5,289 | 35 | 113 | 160 | 188 | +17.6% |
| Average number of employees | 12 | 14 | 15 | 18 | 25 | 28 | +12% |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.
Download the figures as CSV · free with an account, amounts in whole DKK
Signals from the financial statements
calculated from the 2025 figuresLoss for 4 years in a row
Net result has been negative in 2022–2025.
How is this calculated?
Net result is negative in the two or more latest annual reports in a row.
The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.
Annual reports
6 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2025 | 01/01/2025 – 31/12/2025 | 01/07/2026 | The company | PDF not statedXBRL |
| 2024 | 01/01/2024 – 31/12/2024 | 03/07/2025 | The company | PDFXBRL |
| 2023 | 01/01/2023 – 31/12/2023 | 25/06/2024 | The company | PDFXBRL |
| 2022 | 01/01/2022 – 31/12/2022 | 13/07/2023 | The company | PDFXBRL |
| 2021 | 01/01/2021 – 31/12/2021 | 05/07/2022 | The company | PDFXBRL |
| 2020 | 01/01/2020 – 31/12/2020 | 05/03/2021 | The company | PDFXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
95 companies in the databaseComparison with the other companies in other human health activities n.e.c. based on the latest financial year.
Industry median: gross profit DKK 909k, net profit DKK 10,568, equity DKK 130k, 2 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with 20–49 employees9,922 companies in the comparison | No. 2,419of 9,892 Better than 76% | No. 449of 9,922 Better than 95% |
| Companies that are between 5 and 14 years old33,688 companies in the comparison | No. 1,798of 33,588 Better than 95% | No. 836of 33,687 Better than 98% |
| All companies of type ApS66,508 companies in the comparison | No. 2,154of 66,379 Better than 97% | No. 1,398of 66,505 Better than 98% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Other human health activities n.e.c.- Born Denmark ApSDKK 22.1m
- Fertio ApSDKK 153.3m
- ProIndsats ApSDKK 27.6m
- Born Denmark ApS−DKK 8m
- Fertio ApSDKK 43.5m
- ProIndsats ApSDKK 10.7m
- Born Denmark ApSDKK 79.8m
- Fertio ApSDKK 52.4m
- ProIndsats ApSDKK 8.5m
- Born Denmark ApS48
- Fertio ApS154
- ProIndsats ApS22
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership Register- ABC Medicover Holdings B.V.100%
Management
3 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| John Paul Stubbington | Director | 03/08/2021 |
| Marlene Wincent Stensballe Vium | Director | 01/06/2022 |
| Marcus Menzer | Director | 23/03/2026 |
- Founders
- Sellmer Holding ApS, Liza Diers Holding ApS
Former management (9)
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| Liza Diers | Director | 16/01/2017 | 28/05/2020 |
| Anette Sellmer | Director | 16/01/2017 | 28/05/2020 |
| Steffen Broe Nielsen | CEO | 15/10/2019 | 01/06/2022 |
| Liza Diers | Board member | 26/11/2019 | 03/08/2021 |
| Anette Sellmer | Board member | 26/11/2019 | 03/08/2021 |
| Steffen Broe Nielsen | Chair of the board | 26/11/2019 | 03/08/2021 |
| James Barr | Director | 03/08/2021 | 21/10/2022 |
| Marcin Jakub Łukasiewicz | Director | 21/10/2022 | 15/12/2023 |
| Piotr Tomasz Lach | Director | 15/12/2023 | 23/03/2026 |
Signing rule: Selskabet tegnes af to direktører i forening.
Address and production units
5 active production unitsRosensgade 11
8000 Aarhus C
| Production unit | Address | Employees | P number |
|---|---|---|---|
| Born Denmark ApS | Rosensgade 11, 8000 Aarhus C | 24 | 1022472565 |
| Born Denmark ApS | Ole Suhrs Gade 19, 1354 København K | 9 | 1022101303 |
| Born Odense | Havnegade 18, 1, 5000 Odense C | 9 | 1029546092 |
| Born Aalborg ApS | Boulevarden 6, 1, 9000 Aalborg | 7 | 1025475719 |
| Born Denmark ApS | Havnegade 18, st, 5000 Odense C | – | 1032483271 |
Purpose
Selskabets formål er at drive virksomhed med produktion, opbevaring og salg af donorsæd samt hermed beslægtet virksomhed.
The purpose is quoted from the register in Danish.
Changes year by year
46 registered events20263 changesaccounts 1 · management 2
- AccountsAnnual report for 2025 published
- ManagementMarcus Menzer appointed director
- ManagementPiotr Tomasz Lach stepped down as director
20253 changescapital 1 · accounts 1 · industry 1
- CapitalShare capital changed from 60,000 DKK to 2,060,000 DKK
- AccountsAnnual report for 2024 published
- IndustryIndustry changed to Other human health activities n.e.c. (869900)
20247 changesownership 2 · merger 2 · capital 1 · accounts 1 · address 1
- OwnershipABC Medicover Holdings B.V. registered as owner (100%)
- OwnershipBorn Denmark Holding ApS is no longer registered as owner
- MergerMerger registered in CVR
- CapitalShare capital changed from 50,000 DKK to 60,000 DKK
- MergerMerger registered in CVR
- AccountsAnnual report for 2023 published
- AddressMoved to Rosensgade 11, 8000 Aarhus C
20233 changesmanagement 2 · accounts 1
- ManagementPiotr Tomasz Lach appointed director
- ManagementMarcin Jakub Łukasiewicz stepped down as director
- AccountsAnnual report for 2022 published
20227 changesname 1 · management 4 · address 1 · accounts 1
- NameName changed from SellmerDiers ApS to Born Denmark ApS
- ManagementMarcin Jakub Łukasiewicz appointed director
- ManagementJames Barr stepped down as director
- AddressMoved to Rosensgade 11, 8000 Aarhus C
- AccountsAnnual report for 2021 published
- ManagementMarlene Wincent Stensballe Vium appointed director
- ManagementSteffen Broe Nielsen stepped down as ceo
20217 changesmanagement 5 · accounts 1 · address 1
- ManagementJames Barr appointed director
- ManagementJohn Paul Stubbington appointed director
- ManagementAnette Sellmer stepped down as board member
- ManagementLiza Diers stepped down as board member
- ManagementSteffen Broe Nielsen stepped down as chair of the board
- AccountsAnnual report for 2020 published
- AddressMoved to Store Torv 8, 1. tv, 8000 Aarhus C
20202 changesmanagement 2
- ManagementLiza Diers stepped down as director
- ManagementAnette Sellmer stepped down as director
20198 changesownership 3 · address 1 · management 4
- OwnershipBorn Denmark Holding ApS registered as owner (100%)
- OwnershipSellmer Holding ApS is no longer registered as owner
- OwnershipLiza Diers Holding ApS is no longer registered as owner
- AddressMoved to Store Torv 8, 1. tv, 8000 Aarhus C
- ManagementAnette Sellmer appointed board member
- ManagementLiza Diers appointed board member
- ManagementSteffen Broe Nielsen appointed chair of the board
- ManagementSteffen Broe Nielsen appointed ceo
20181 changeaddress 1
- AddressMoved to Ørestads Boulevard 61F, 1, 2300 København S
20175 changesfounded 1 · management 2 · ownership 2
- FoundedRegistered as SellmerDiers ApS
- ManagementLiza Diers appointed director
- ManagementAnette Sellmer appointed director
- OwnershipSellmer Holding ApS registered as owner (50%)
- OwnershipLiza Diers Holding ApS registered as owner (50%)
Related companies
Same industry in Aarhus
- Tip til Tå ApS6 employees
- Aarhus-Thaimassage ApS6 employees
- Bonehealth ApS5 employees
- Neuro Recovery ApS3 employees
- Statsautoriserede fodterapeuter Nythåb ApS2 employees
Same people in management
- Vitrolife A/Svia Steffen Broe Nielsen
- Danforel A/Svia Steffen Broe Nielsen
- Sellmer Klinik ApSvia Anette Sellmer
- Motilitycount ApSvia Steffen Broe Nielsen
- Diers IVF ApSvia Liza Diers
- Diers Klinik ApSvia Liza Diers
Largest in the industry
- Fertio ApSDKK 153.3m
- ProIndsats ApSDKK 27.6m
- Institut for Mental Sundhed ApSDKK 15.7m
- Better Health ApSDKK 8.2m
- Beredskabet ApSDKK 5.5m
- Ag Sundhedsfremme ApSDKK 5.3m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026.