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Better Feet A/S

Public limited companyCVR 26534399LystrupActive

Better Feet A/S is a public limited company, based in Lystrup, active in wholesale of perfume and cosmetics, founded in 2002. After a loss in 2024, the company made a profit of DKK 504k in 2025.

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Key figures · financial year 2025

Gross profitDKK 4.5m−8.9% vs. 2024
Net profitDKK 504k+306% vs. 2024
EquityDKK 5.7m+9.7% vs. 2024
Employees8latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • Gross profit fell 9% (2024 → 2025), to DKK 4.5m.
  • Net profit went from a loss of DKK 245k to a profit of DKK 504k (2024 → 2025).
  • Equity rose 10% (2024 → 2025), to DKK 5.7m.

Employees

  • 1 fewer employees than a year earlier: 8 (08/2026) against 9 (08/2025).

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2020–2025 · amounts in DKK thousand

Equity and net profit

−DKK 1mDKK 0DKK 1mDKK 2mDKK 3mDKK 4mDKK 5mDKK 6m202020212022202320242025
EquityNet profit
Financial figures for Better Feet A/S
202020212022202320242025Change
Revenuenot statednot statednot statednot statednot statednot stated–
Gross profit6,4957,3136,2305,2764,9814,536−8.9%
Operating profit (EBIT)2,3313,1282,4881,65780943+1,078%
Profit before tax2,1232,9332,1891,389−311648+308.2%
Net profit1,6482,2781,6991,077−245504+306%
Total assets12,49413,3419,41511,17811,84910,517−11.2%
Equity4,2224,8745,3875,4595,2155,718+9.7%
Liabilities8,0118,2343,9455,5696,6014,798−27.3%
Cash and cash equivalents1982113776394179+91.2%
Average number of employees11101010109−10%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

DKK 0DKK 1mDKK 2mDKK 3mDKK 4mDKK 5mDKK 6mDKK 7m202020212022202320242025
Gross profitMedian, the industry (126 companies)

Annual reports

6 financial years
Annual reports for Better Feet A/S
Financial yearPeriodPublishedFigures forDocuments
202501/01/2025 – 31/12/202529/04/2026The companyPDF not statedXBRL
202401/01/2024 – 31/12/202413/06/2025The companyPDFXBRL
202301/01/2023 – 31/12/202302/05/2024The companyPDFXBRL
202201/01/2022 – 31/12/202222/03/2023The companyPDFXBRL
202101/01/2021 – 31/12/202106/04/2022The companyPDFXBRL
202001/01/2020 – 31/12/202003/06/2021The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
0246810121409/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/2608/26
Employees

Position in the industry

126 companies in the database

Comparison with the other companies in wholesale of perfume and cosmetics based on the latest financial year.

Gross profitDKK 4.5mNo. 57 of 126
Better than 55% of the companies in the industry
EquityDKK 5.7mNo. 48 of 126
Better than 62% of the companies in the industry
Number of employees8No. 45 of 126
Better than 65% of the companies in the industry

Industry median: gross profit DKK 3.4m, net profit DKK 191k, equity DKK 2.6m, 6 employees.

DKK 100kDKK 1.1mDKK 12.2mDKK 134.3mDKK 665.5mHere
Distribution of gross profit for 117 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with fewer than 20 employees69,967 companies in the comparison
No. 14,985of 69,742
Better than 79%
No. 12,978of 69,964
Better than 81%
Same industry and fewer than 20 employees98 companies in the comparison
No. 29of 98
Better than 71%
No. 23of 98
Better than 77%
Companies that are between 15 and 29 years old24,910 companies in the comparison
No. 10,365of 24,791
Better than 58%
No. 9,066of 24,909
Better than 64%
All companies of type A/S18,025 companies in the comparison
No. 12,341of 17,786
Better than 31%
No. 10,935of 18,024
Better than 39%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Wholesale of perfume and cosmetics
Gross profit
  1. Better Feet A/SDKK 4.5m
  2. L'oréal Danmark A/SDKK 1.5bn
  3. Estee Lauder Cosmetics A/SDKK 311.8m
Net profit
  1. Better Feet A/SDKK 504k
  2. L'oréal Danmark A/SDKK 635.6m
  3. Estee Lauder Cosmetics A/SDKK 113.1m
Equity
  1. Better Feet A/SDKK 5.7m
  2. L'oréal Danmark A/SDKK 897.7m
  3. Estee Lauder Cosmetics A/SDKK 673.6m
Employees
  1. Better Feet A/S8
  2. L'oréal Danmark A/S660
  3. Estee Lauder Cosmetics A/S171

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • Löfvall Invest ApS100%
Better Feet A/S

Management

4 active registrations

Executive management

Executive management at Better Feet A/S
NameRoleAppointed
Michael LøfvallDirector22/03/2002

Board of directors

Board of directors at Better Feet A/S
NameRoleAppointed
Michael LøfvallBoard member19/03/2017
Jacqueline Emilie Olausson Aarøe-LöfvallBoard member19/03/2017
Diana Olausson HøjbergChair of the board19/03/2017
Founders
Löfvall Holding ApS

Signing rule: Selskabet tegnes af en direktør alene eller af den samlede bestyrelse.

Address and production units

1 active production units

Bremårevej 13
8520 Lystrup

Aarhus Municipality · Postcode 8520

Production units
Production unitAddressEmployeesP number
Better Feet A/SBremårevej 13, 8520 Lystrup81009022526

Purpose

Selskabets formål er at drive agentur- og konsulentvirksomhed

The purpose is quoted from the register in Danish.

Changes year by year

17 registered events
20261 changeaccounts 1
  • Annual report for 2025 published
20251 changeaccounts 1
  • Annual report for 2024 published
20241 changeaccounts 1
  • Annual report for 2023 published
20231 changeaccounts 1
  • Annual report for 2022 published
20222 changesname 1 · accounts 1
  • Name changed from JYSK FODPLEJETEKNIK A/S to Better Feet A/S
  • Annual report for 2021 published
20211 changeaccounts 1
  • Annual report for 2020 published
20175 changesname 1 · capital 1 · management 3
  • Name changed from JYSK FODPLEJETEKNIK ApS to JYSK FODPLEJETEKNIK A/S
  • Share capital changed from 125,000 DKK to 500,000 DKK
  • Michael Løfvall appointed board member
  • Jacqueline Emilie Olausson Aarøe-Löfvall appointed board member
  • Diana Olausson Højberg appointed chair of the board
20131 changeaddress 1
  • Moved to Bremårevej 13, 8520 Lystrup
20121 changeownership 1
  • LÖFVALL INVEST ApS registered as owner (100%)
20071 changeaddress 1
  • Moved to Skæringvej 113, 8520 Lystrup
20022 changesfounded 1 · management 1
  • Registered as JYSK FODPLEJETEKNIK ApS
  • Michael Løfvall appointed director

Related companies

Same industry in Aarhus

See all →

Same people in management

Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.

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