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Asla Detail ApS

Private limited companyCVR 35226672København KActive

Asla Detail ApS is a private limited company, based in København K, active in retail sale of kiosk goods, founded in 2013. Net profit fell 53% from 2024 to 2025, ending at DKK 82,942. With 15 employees, the company is about 4 times larger than the industry median. Gross profit is higher than that of 76% of the companies in the industry in the database.

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Key figures · financial year 2025

Gross profitDKK 3.2m−3.4% vs. 2024
Net profitDKK 82,942−53% vs. 2024
EquityDKK 1.2m+7.7% vs. 2024
Employees15latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • Gross profit fell 3% (2024 → 2025), to DKK 3.2m.
  • Net profit fell 53% (2024 → 2025), to DKK 82,942.
  • Equity rose 8% (2024 → 2025), to DKK 1.2m.

Employees

  • 3 fewer employees than a year earlier: 15 (07/2026) against 18 (07/2025).

Management and owners, last 24 months

  • New owners registered: Asla ApS (28/12/2024).
  • No longer registered as owner: Asla ApS (27/12/2024).

Registrations, last 24 months

  • 01/01/2025: Industry changed to Retail sale of kiosk goods (471110)

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2020–2025 · amounts in DKK thousand

Equity and net profit

−DKK 400k−DKK 200kDKK 0DKK 200kDKK 400kDKK 600kDKK 800kDKK 1mDKK 1.2m202020212022202320242025
EquityNet profit
Financial figures for Asla Detail ApS
202020212022202320242025Change
Revenuenot statednot statednot statednot statednot statednot stated–
Gross profit1,5752,7182,7522,6373,3533,240−3.4%
Operating profit (EBIT)−172297324317310114−63.2%
Profit before tax−266247277279246104−57.7%
Net profit−22119420021017683−53%
Total assets3,4123,3932,6442,6472,8252,832+0.2%
Equity4316258251,0351,0711,154+7.7%
Liabilities2,9812,7361,7981,5971,7351,658−4.4%
Cash and cash equivalents363465178217247160−35.1%
Average number of employees566674−42.9%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

DKK 0DKK 500kDKK 1mDKK 1.5mDKK 2mDKK 2.5mDKK 3mDKK 3.5m202020212022202320242025
Gross profitMedian, the industry (188 companies)

Signals from the financial statements

calculated from the 2025 figures

  • Profit for five years in a row

    Net result has been positive in 2021–2025.

    How is this calculated?

    Net result is positive in the five latest annual reports in a row.

The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.

Annual reports

6 financial years
Annual reports for Asla Detail ApS
Financial yearPeriodPublishedFigures forDocuments
202501/01/2025 – 31/12/202530/06/2026The companyPDF not statedXBRL
202401/01/2024 – 31/12/202428/03/2025The companyPDFXBRL
202301/01/2023 – 31/12/202323/01/2024The companyPDFXBRL
202201/01/2022 – 31/12/202212/05/2023The companyPDFXBRL
202101/01/2021 – 31/12/202113/04/2022The companyPDFXBRL
202001/01/2020 – 31/12/202008/07/2021The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
02468101214161808/2309/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/26
Employees

Position in the industry

188 companies in the database

Comparison with the other companies in retail sale of kiosk goods based on the latest financial year.

Gross profitDKK 3.2mNo. 46 of 187
Better than 76% of the companies in the industry
EquityDKK 1.2mNo. 37 of 188
Better than 81% of the companies in the industry
Number of employees15No. 78 of 188
Better than 59% of the companies in the industry

Industry median: gross profit DKK 1.4m, net profit DKK 65,746, equity DKK 271k, 4 employees.

DKK 100kDKK 552kDKK 3mDKK 16.8mDKK 52.4mHere
Distribution of gross profit for 175 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with fewer than 20 employees69,967 companies in the comparison
No. 21,091of 69,742
Better than 70%
No. 31,775of 69,964
Better than 55%
Same industry and fewer than 20 employees138 companies in the comparison
No. 9of 138
Better than 94%
No. 22of 138
Better than 85%
Companies that are between 5 and 14 years old33,688 companies in the comparison
No. 12,373of 33,588
Better than 63%
No. 14,473of 33,687
Better than 57%
All companies of type ApS66,508 companies in the comparison
No. 20,921of 66,379
Better than 68%
No. 27,687of 66,505
Better than 58%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Retail sale of kiosk goods
Gross profit
  1. Asla Detail ApSDKK 3.2m
  2. Tcb Retail ApSDKK 92.5m
  3. Emurlahi ApSDKK 72.4m
Net profit
  1. Asla Detail ApSDKK 82,942
  2. Tcb Retail ApSDKK 3.7m
  3. Emurlahi ApSDKK 3.1m
Equity
  1. Asla Detail ApSDKK 1.2m
  2. Tcb Retail ApSDKK 9.8m
  3. Emurlahi ApSDKK 4.1m
Employees
  1. Asla Detail ApS15
  2. Tcb Retail ApS673
  3. Emurlahi ApS296

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • FSL Investment ApS66.67%
  • CJJ Invest ApS5%
  • Asla ApS15%
Asla Detail ApS

Management

1 active registrations

Executive management

Executive management at Asla Detail ApS
NameRoleAppointed
Martha Louise Rex MaarbjergDirector27/12/2021
Founders
Helle Haugaard
Former management (5)
Former management at Asla Detail ApS
NameRoleAppointedResigned
Helle HaugaardDirector10/04/201315/04/2013
Christian JensenDirector15/04/201305/10/2013
Hanne AstrupDirector05/10/201328/01/2017
Flemming Søndergaard LarsenDirector28/01/201720/08/2018
Janus Astrup Søndergaard LarsenDirector20/08/201827/12/2021

Signing rule: Selskabet tegnes af en direktør.

Address and production units

2 active production units

Sankt Annæ Plads 22
1250 København K

København Municipality · Postcode 1250

Other companies at the address (1)

Production units
Production unitAddressEmployeesP number
AsLa Detail ApS AdministrationVesterbrogade 67, 1. th, 1620 København V61018414852
AsLa Detail ApSSankt Annæ Plads 22, 1250 København K41019136066

Purpose

Selskabets formål er etablering og drift af dagligvarevirksomheder samt dertil knyttede opgaver. Selskabets biformål er drift af vinbar.

The purpose is quoted from the register in Danish.

Changes year by year

42 registered events
20261 changeaccounts 1
  • Annual report for 2025 published
20252 changesaccounts 1 · industry 1
  • Annual report for 2024 published
  • Industry changed to Retail sale of kiosk goods (471110)
20244 changesownership 2 · address 1 · accounts 1
  • ASLA ApS registered as owner (15%)
  • ASLA ApS is no longer registered as owner
  • Moved to Sankt Annæ Plads 22, kl. tv, 1250 København K
  • Annual report for 2023 published
20231 changeaccounts 1
  • Annual report for 2022 published
20222 changesownership 1 · accounts 1
  • CJJ Invest ApS registered as owner (5%)
  • Annual report for 2021 published
20214 changesmanagement 2 · accounts 1 · address 1
  • Martha Louise Rex Maarbjerg appointed director
  • Janus Astrup Søndergaard Larsen stepped down as director
  • Annual report for 2020 published
  • Moved to Sankt Annæ Plads 22, kl. tv, 1250 København K
20182 changesmanagement 2
  • Janus Astrup Søndergaard Larsen appointed director
  • Flemming Søndergaard Larsen stepped down as director
20175 changesownership 3 · management 2
  • FSL Investment ApS registered as owner (66.67%)
  • Hanne Astrup is no longer registered as owner
  • Per Larsen is no longer registered as owner
  • Flemming Søndergaard Larsen appointed director
  • Hanne Astrup stepped down as director
20166 changescapital 1 · ownership 5
  • Share capital changed from 300,000 DKK to 400,000 DKK
  • ASLA ApS registered as owner (20%)
  • Hanne Astrup registered as owner (33.33%)
  • Per Larsen registered as owner (33.33%)
  • Hanne Astrup is no longer registered as owner
  • Per Larsen is no longer registered as owner
20152 changesownership 2
  • Hanne Astrup registered as owner (50%)
  • Per Larsen registered as owner (50%)
20143 changescapital 1 · industry 1 · name 1
  • Share capital changed from 250,000 DKK to 300,000 DKK
  • Industry changed to Retail sale of kiosk goods (471110)
  • Name changed from IS M'MER ApS to ASLA DETAIL ApS
201310 changesmanagement 5 · capital 1 · name 1 · address 1 · industry 1 · founded 1
  • Hanne Astrup appointed director
  • Christian Jensen stepped down as director
  • Share capital changed from 80,000 DKK to 250,000 DKK
  • Name changed from ApS KDF NR. 1173 to IS M'MER ApS
  • Moved to H.C. Ørsteds Vej 1A, 3, 1879 Frederiksberg C
  • Industry changed to Retail sale of bread, cakes and confectionery (472400)
  • Christian Jensen appointed director
  • Helle Haugaard stepped down as director
  • Registered as ApS KDF NR. 1173
  • Helle Haugaard appointed director

Related companies

Same industry in København

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Same people in management

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Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.

View in CVRReport a correction