Askepot, Odense ApS
Private limited companyCVR 41550554Odense VActive
Askepot, Odense ApS is a private limited company, based in Odense V, active in serving of alcoholic beverages, founded in 2020. The company went from a profit in 2024 to a loss of DKK 61,463 in 2025. Equity fell to DKK 271k in 2025.
Key figures · financial year 2025
What has changed
calculated from recorded figures and datesFinancials: 2025 against 2024
- Gross profit fell 65% (2024 → 2025), to DKK 112k.
- Net profit went from a profit of DKK 91,986 to a loss of DKK 61,463 (2024 → 2025).
- Equity fell 18% (2024 → 2025), to DKK 271k.
Employees
- 1 fewer employees than a year earlier: 2 (07/2026) against 3 (07/2025).
Registrations, last 24 months
- 01/01/2025: Industry changed to Serving of alcoholic beverages (563020)
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2021–2025 · amounts in DKK thousandEquity and net profit
| 2021 | 2022 | 2023 | 2024 | 2025 | Change | |
|---|---|---|---|---|---|---|
| Revenue | not stated | not stated | not stated | not stated | not stated | – |
| Gross profit | 647 | 350 | 120 | 318 | 112 | −64.8% |
| Operating profit (EBIT) | 276 | 55 | −51 | 119 | −90 | −175.6% |
| Profit before tax | 274 | 53 | −51 | 118 | −90 | −175.9% |
| Net profit | 211 | 37 | −47 | 92 | −61 | −166.8% |
| Total assets | 597 | 347 | 322 | 460 | 320 | −30.5% |
| Equity | 251 | 288 | 241 | 333 | 271 | −18.5% |
| Liabilities | 331 | 39 | 65 | 104 | 40 | −61.6% |
| Cash and cash equivalents | 453 | 113 | 128 | 202 | 57 | −71.7% |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.
Download the figures as CSV · free with an account, amounts in whole DKK
Annual reports
5 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2025 | 01/01/2025 – 31/12/2025 | 13/05/2026 | The company | PDF not statedXBRL |
| 2024 | 01/01/2024 – 31/12/2024 | 24/06/2025 | The company | PDF not statedXBRL |
| 2023 | 01/01/2023 – 31/12/2023 | 24/05/2024 | The company | PDF not statedXBRL |
| 2022 | 01/01/2022 – 31/12/2022 | 17/04/2023 | The company | PDF not statedXBRL |
| 2021 | 28/07/2020 – 31/12/2021 | 10/05/2022 | The company | PDF not statedXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
871 companies in the databaseComparison with the other companies in serving of alcoholic beverages based on the latest financial year.
Industry median: gross profit DKK 994k, net profit DKK 21,523, equity DKK 148k, 3 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with fewer than 20 employees69,967 companies in the comparison | No. 60,872of 69,742 Better than 13% | No. 48,104of 69,964 Better than 31% |
| Same industry and fewer than 20 employees703 companies in the comparison | No. 628of 702 Better than 11% | No. 237of 703 Better than 66% |
| Companies that are between 5 and 14 years old33,688 companies in the comparison | No. 30,241of 33,588 Better than 10% | No. 22,901of 33,687 Better than 32% |
| All companies of type ApS66,508 companies in the comparison | No. 58,528of 66,379 Better than 12% | No. 44,113of 66,505 Better than 34% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Serving of alcoholic beverages- Askepot, Odense ApSDKK 112k
- Old Irish Pub Denmark A/SDKK 69.1m
- Gl24 ApSDKK 42.3m
- Askepot, Odense ApS−DKK 61,463
- Old Irish Pub Denmark A/SDKK 9.4m
- Gl24 ApSDKK 5.5m
- Askepot, Odense ApSDKK 271k
- Old Irish Pub Denmark A/SDKK 53.1m
- Gl24 ApSDKK 19.9m
- Askepot, Odense ApS2
- Old Irish Pub Denmark A/S258
- Gl24 ApS156
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership Register- Helle Skov Pedersen100%
Management
1 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Helle Skov Pedersen | Director | 21/05/2024 |
- Founders
- Andreas Sejer Nielsen
Former management (2)
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| Andreas Sejer Nielsen | Director | 28/07/2020 | 14/06/2022 |
| Dorthe Susanne Sejer | Director | 14/06/2022 | 21/05/2024 |
Signing rule: Virksomheden tegnes af direktionen
Address and production units
1 active production unitsMiddelfartvej 155
5200 Odense V
| Production unit | Address | Employees | P number |
|---|---|---|---|
| Askepot, Odense ApS | Middelfartvej 155, st, Bolbro, 5200 Odense V | 3 | 1026076389 |
Purpose
Virksomhedens formål er restaurationsdrift samt dermed hørende aktiviteter
The purpose is quoted from the register in Danish.
Changes year by year
22 registered events20261 changeaccounts 1
- AccountsAnnual report for 2025 published
20252 changesaccounts 1 · industry 1
- AccountsAnnual report for 2024 published
- IndustryIndustry changed to Serving of alcoholic beverages (563020)
20248 changesownership 4 · accounts 1 · management 2 · address 1
- OwnershipHelle Skov Pedersen registered as owner (100%)
- OwnershipEJENDOMSSELSKABET MIDDELFARTVEJ 250-254. ODENSE ApS is no longer registered as owner
- AccountsAnnual report for 2023 published
- ManagementHelle Skov Pedersen appointed director
- ManagementDorthe Susanne Sejer stepped down as director
- AddressMoved to Middelfartvej 155, st, Bolbro, 5200 Odense V
- OwnershipEJENDOMSSELSKABET MIDDELFARTVEJ 250-254. ODENSE ApS registered as owner (100%)
- OwnershipDorthe Susanne Sejer is no longer registered as owner
20232 changesaddress 1 · accounts 1
- AddressMoved to Middelfartvej 155, st, Bolbro, 5200 Odense V
- AccountsAnnual report for 2022 published
20226 changesmanagement 2 · ownership 2 · accounts 1 · address 1
- ManagementDorthe Susanne Sejer appointed director
- ManagementAndreas Sejer Nielsen stepped down as director
- OwnershipDorthe Susanne Sejer registered as owner (100%)
- OwnershipAndreas Sejer Nielsen is no longer registered as owner
- AccountsAnnual report for 2021 published
- AddressMoved to Middelfartvej 155, st, Bolbro, 5200 Odense V
20203 changesfounded 1 · management 1 · ownership 1
- FoundedRegistered as Askepot, Odense ApS
- ManagementAndreas Sejer Nielsen appointed director
- OwnershipAndreas Sejer Nielsen registered as owner (100%)
Related companies
Same industry in Odense
- Bargroup Drinks ApS126 employees
- Sirups Bar ApS38 employees
- Boogies ApS38 employees
- Bar-Mobil.dk ApS24 employees
- Stuhr Bromann ApS22 employees
- Klosterkroen Odense ApS20 employees
Largest in the industry
- Old Irish Pub Denmark A/SDKK 69.1m
- Gl24 ApSDKK 42.3m
- Proud Mary ApSDKK 38.9m
- Lkg Night ApSDKK 20.5m
- Hive ApSDKK 15m
- Brus ApSDKK 14.7m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.