Aaløse Marketing ApS
Private limited companyCVR 29631794RoskildeActive
Aaløse Marketing ApS is a private limited company, based in Roskilde, active in activities of call centres, founded in 2006. Net profit fell 44% from 2024 to 2025, ending at DKK 542k. Equity fell to DKK 882k in 2025. 3 other companies in the database are registered at the same address.
Key figures · financial year 2025
What has changed
calculated from recorded figures and datesFinancials: 2025 against 2024
- Gross profit fell 13% (2024 → 2025), to DKK 4.1m.
- Net profit fell 44% (2024 → 2025), to DKK 542k.
- Equity fell 29% (2024 → 2025), to DKK 882k.
Employees
- 1 more employees than a year earlier: 9 (08/2026) against 8 (08/2025).
Registrations, last 24 months
- 01/01/2025: Industry changed to Activities of call centres (822000)
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2020–2025 · amounts in DKK thousandEquity and net profit
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Change | |
|---|---|---|---|---|---|---|---|
| Revenue | not stated | not stated | not stated | not stated | not stated | not stated | – |
| Gross profit | 3,541 | 4,690 | 4,782 | 5,247 | 4,747 | 4,135 | −12.9% |
| Operating profit (EBIT) | 495 | 1,140 | 934 | 955 | 1,284 | 716 | −44.2% |
| Profit before tax | 495 | 1,131 | 921 | 954 | 1,284 | 716 | −44.2% |
| Net profit | 381 | 872 | 707 | 734 | 973 | 542 | −44.3% |
| Total assets | 2,527 | 2,746 | 2,662 | 3,152 | 2,355 | 1,899 | −19.4% |
| Equity | 1,070 | 1,543 | 1,750 | 2,083 | 1,240 | 882 | −28.9% |
| Liabilities | 1,438 | 1,189 | 892 | 1,049 | 1,100 | 1,006 | −8.6% |
| Cash and cash equivalents | 1,785 | 1,903 | 1,394 | 1,525 | 845 | 751 | −11.1% |
| Average number of employees | 6 | 6 | 6 | 8 | 7 | 7 | 0% |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.
Download the figures as CSV · free with an account, amounts in whole DKK
Signals from the financial statements
calculated from the 2025 figuresProfit for five years in a row
Net result has been positive in 2021–2025.
How is this calculated?
Net result is positive in the five latest annual reports in a row.
The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.
Annual reports
6 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2025 | 01/10/2024 – 30/09/2025 | 16/02/2026 | The company | PDF not statedXBRL |
| 2024 | 01/10/2023 – 30/09/2024 | 12/12/2024 | The company | PDFXBRL |
| 2023 | 01/10/2022 – 30/09/2023 | 01/11/2023 | The company | PDFXBRL |
| 2022 | 01/10/2021 – 30/09/2022 | 05/12/2022 | The company | PDFXBRL |
| 2021 | 01/10/2020 – 30/09/2021 | 25/11/2021 | The company | PDFXBRL |
| 2020 | 01/10/2019 – 30/09/2020 | 20/11/2020 | The company | PDFXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
60 companies in the databaseComparison with the other companies in activities of call centres based on the latest financial year.
Industry median: gross profit DKK 6.6m, net profit DKK 400k, equity DKK 945k, 13 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with fewer than 20 employees69,967 companies in the comparison | No. 16,555of 69,742 Better than 76% | No. 35,302of 69,964 Better than 50% |
| Same industry and fewer than 20 employees31 companies in the comparison | No. 11of 31 Better than 67% | No. 12of 31 Better than 63% |
| Companies that are between 15 and 29 years old24,910 companies in the comparison | No. 10,949of 24,791 Better than 56% | No. 18,600of 24,909 Better than 25% |
| All companies of type ApS66,508 companies in the comparison | No. 16,648of 66,379 Better than 75% | No. 31,138of 66,505 Better than 53% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Activities of call centres- Aaløse Marketing ApSDKK 4.1m
- Rezponz A/SDKK 161.5m
- 5R People ApSDKK 141.6m
- Aaløse Marketing ApSDKK 542k
- Rezponz A/SDKK 9m
- 5R People ApSDKK 17.7m
- Aaløse Marketing ApSDKK 882k
- Rezponz A/SDKK 30.5m
- 5R People ApSDKK 19.5m
- Aaløse Marketing ApS9
- Rezponz A/S498
- 5R People ApS503
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership Register- Seats ApS10%
- M Månsson ApS90%
Management
1 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Mads Månsson | CEO | 01/03/2024 |
- Founders
- Seats ApS
Former management (2)
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| Thomas Aaløse | Director | 29/06/2006 | 01/03/2024 |
| Mads Månsson | Director | 01/04/2018 | 29/02/2024 |
Signing rule: Selskabet tegnes af en direktør.
Address and production units
1 active production unitsRo's Torv 1
4000 Roskilde
Roskilde Municipality · Postcode 4000
Other companies at the address (3)
- Real Administration A/SManagement of real estate on a contract basis
- Gustafsen Udlejning ApSRenting of commercial property
- Gustafsen og Grønvall ApSBuying and selling of own real estate
| Production unit | Address | Employees | P number |
|---|---|---|---|
| AALØSE MARKETING ApS | Ro's Torv 1, 2, 4000 Roskilde | 9 | 1012382789 |
Purpose
Selskabets formål er at drive virksomhed indenfor salg og marketing samt rådgivning og undervisning i forbindelse hermed.
The purpose is quoted from the register in Danish.
Changes year by year
29 registered events20261 changeaccounts 1
- AccountsAnnual report for 2025 published
20251 changeindustry 1
- IndustryIndustry changed to Activities of call centres (822000)
20248 changesaccounts 1 · management 3 · ownership 4
- AccountsAnnual report for 2024 published
- ManagementMads Månsson appointed ceo
- ManagementThomas Aaløse stepped down as director
- OwnershipSEATS ApS registered as owner (10%)
- OwnershipM Månsson ApS registered as owner (90%)
- ManagementMads Månsson stepped down as director
- OwnershipSEATS ApS is no longer registered as owner
- OwnershipM Månsson ApS is no longer registered as owner
20231 changeaccounts 1
- AccountsAnnual report for 2023 published
20222 changesaddress 1 · accounts 1
- AddressMoved to Ro's Torv 1, 2, 4000 Roskilde
- AccountsAnnual report for 2022 published
20212 changesaccounts 1 · address 1
- AccountsAnnual report for 2021 published
- AddressMoved to Københavnsvej 9, 1, 4000 Roskilde
20202 changesaccounts 1 · address 1
- AccountsAnnual report for 2020 published
- AddressMoved to Københavnsvej 9, 1, 4000 Roskilde
20184 changesmanagement 1 · ownership 3
- ManagementMads Månsson appointed director
- OwnershipSEATS ApS registered as owner (50%)
- OwnershipM Månsson ApS registered as owner (33.33%)
- OwnershipSEATS ApS is no longer registered as owner
20162 changesaddress 1 · industry 1
- AddressMoved to Vinkelvej 3, 4000 Roskilde
- IndustryIndustry changed to Activities of call centres (822000)
20111 changeaddress 1
- AddressMoved to Møllehaven 8, 4040 Jyllinge
20081 changeindustry 1
- IndustryIndustry changed to Virksomhedsrådgivning og anden rådgivning om driftsledelse (702200)
20064 changesindustry 1 · founded 1 · management 1 · ownership 1
- IndustryIndustry changed to Anden virksomhedsrådgivning (741490)
- FoundedRegistered as AALØSE MARKETING ApS
- ManagementThomas Aaløse appointed director
- OwnershipSEATS ApS registered as owner (100%)
Related companies
Largest in the industry
- Rezponz A/SDKK 161.5m
- 5R People ApSDKK 141.6m
- TDC Telco ApSDKK 107.6m
- Concentrix Denmark A/SDKK 101.4m
- CCC Nordic A/SDKK 89.6m
- Copenhagen Sales ApSDKK 53.5m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.